Job Details

 

Director Consumer Market Insights

  • 6 - 10 years
  • Bengaluru/Bangalore
Industry :
Banking / Financial Services / Broking
Functional Area :
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Quote job ref: 218270

Job Description

Role

  • Be the voice of the consumer in the business
  • Put together systems and processes to ensure that consumer is at the heart of not just marketing, but there is consumer speak in a relevant way in other functions as well
  • Put together frameworks for:
    • Regular and project specific consumer insights
    • Regular and project specific market insights
  • Create a roster of relevant market research agencies, both qualitative and quantitative

 

 

Key Skills
consumer insight
consumer research
market insight
Education
  • MBA/PGDM
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